Market position

Obolon Corporation is a largest national beer producer in Ukraine with 100% Ukrainian capital. The corporation is ranked among the three leaders on the beer market, where it is represented by six beer brands in all price categories. According to the results of 2012, the Obolon’s share in beer production amounted to 29.8%.

In addition to its strong position on the beer market, Obolon has been actively consolidating its position on the soft drink market. According to the results of 2012, the Corporation occupied a confident second place after strengthening its position to 15.8% of the market. The Corporation’s main brand, Zhyvchyk, is a favourite family soft beverage among Ukrainians. Obolon Corporation also occupies a confident second place on the low-alcohol beverage market. Obolon is represented on the market by three lines of popular cocktails. The share amounted to 28.2%. On mineral water market, Obolon Corporation is listed among the top five companies with a market share of 4.3%, with two chief brands in its portfolio.

 
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